From DIY Site to Market Leader
How Ecogen Partners evolved from a DIY website undermining their expertise into the market-leading position in renewable energy recruitment.
- Client
- Paul Evans
- Industry
- Recruitment / Renewable Energy
- Partnered
- 2025
- Website
- ecogenpartners.com
“We knew our old website was holding us back, but we didn't realise how much until we saw the transformation.”
Paul EvansDirector, Ecogen PartnersFrom the brief to the result.
Where Ecogen Partners was when we met, what we built together, and what changed once it went live.
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01 · The challenge
Where they were.
Frustrating DIY website limiting growth in the competitive renewable energy recruitment sector. Needed professional positioning to compete for major contracts and establish credibility as an innovative talent solutions provider with international reach.
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02 · Our solution
What we did.
Complete rebrand with strategic messaging focused on innovation and expertise. Professional Wix website showcasing deep specialism in renewable energy talent. Conversion-optimised design with advanced functionality for international reach.
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03 · The results
What changed.
Continued SEO optimisation maintaining visibility in competitive renewable energy space. Strategic support as they scale internationally and expand their innovative talent solutions across emerging markets.
The thinking behind it.
Ecogen had the expertise and network but their DIY website undermined their credibility at every turn. In renewable energy recruitment, you're competing against established players for high-value contracts. We built the professional positioning - brand, website, SEO - that allowed their expertise to speak for itself, transforming them from "another recruiter" to the specialist choice in their sector.
- Brand StrategyBrand
- Brand DevelopmentBrand
- Brand GuidelinesBrand
- Website Design & BuildWebsite
- SEO FundamentalsSEO
The work, up close.
Colourways01 / 05Full colour on Base #FFFFFF
Ecogen Partners palette
- Primary#091F4CRGB 9 31 76
- Secondary#009193RGB 0 145 147
- Accent#2EF77ARGB 46 247 122
- Neutral#E6E5DARGB 230 229 218
- Base#FFFFFFRGB 255 255 255
We knew our old website was holding us back, but we didn't realise how much until we saw the transformation. Ryan understood our market immediately and built something that positions us exactly where we need to be - as the specialists, not just another recruitment firm.
Paul EvansDirector, Ecogen PartnersKeep reading.
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