Getting you to Phase 2
We've helped 200+ businesses make the leap
From DIY websites to professional digital presence. If you've outgrown your Phase 1 site and you're ready to invest in something that matches where your business is now, you're in the right place.
You’ve done
the hard part.
You’ve proven your product works.
You’ve built a profitable business, gained traction, and proven your offering works.
But there’s a problem.
Your website was built when you were bootstrapping.
Maybe you cobbled together on a tight budget. It served its purpose in Phase 1, but now your business is ready for Phase 2.
You know the feeling.
Every time you share your website, something feels off
The branding looks dated, the messaging doesn't land, and you're not coming across as the obvious choice.
Call to Action
However you got here, you’re ready for Phase 2.
Investment
You’re a business that’s profitable, experiencing growth, and ready to invest £2.5-£14.5k to get professional positioning (evolving from Phase 1).
Skipping Bootstrap
You’re a new business with proper backing that want to skip the bootstrap and hit the ground running with professional positioning from day one.
So, what is Phase 2?
We help businesses move from Phase 1 DIY websites to professional Phase 2 positioning that supports real growth (or launch new businesses at Phase 2 from day one).
The bootstrap phase
DIY website, tight budget, proving your product works. Many businesses start here - but not all. Some skip this entirely with proper backing.
The investment phase
Business is profitable or properly funded. Time to invest £2-6k in professional positioning that benchmarks against competitors and supports your growth systems. This is our speciality.
The scaling phase
Significant brand investment (£10-20k+), ready for major scale. This is where our sister company Twine takes over.
The bootstrap phase
DIY website, tight budget, proving your product works. Many businesses start here - but not all. Some skip this entirely with proper backing.
The investment phase
Business is profitable or properly funded. Time to invest in professional positioning that benchmarks against competitors and supports your growth systems. We get you here.
The scaling phase
Significant brand investment (£20k+), ready for major scale. This is where our sister company Twine takes over.
What makes My Wix Designer different at its core?
Ryan (Founder of My Wix Designer) isn’t a designer trying to understand business - he’s an entrepreneur with a design background building and scaling his own e-commerce business, Bespoke Foil Company.
Bespoke Foil Company started in Phase 1 with a DIY setup
Scaled to Phase 2 with £500K+ revenue
Now moving to Phase 3, positioned to scale and franchise
So Ryan understands exactly what you’re going through
What makes My Wix Designer different at its core?
Ryan (Founder of My Wix Designer) isn’t a designer trying to understand business - he’s an entrepreneur with a design background building and scaling his own e-commerce business, Bespoke Foil Company.
Bespoke Foil Company started in Phase 1 with a DIY setup
Scaled to Phase 2 with £500K+ revenue
Now moving to Phase 3, positioned to scale and franchise
So Ryan understands exactly what you’re going through
Getting you to Phase 2
My Wix Designer specialises in Phase 2 businesses - whether you’re upgrading from Phase 1 or starting fresh with proper investment. Here’s how we get you there.
Brand Evolution
Stop looking like a Phase 1 bootstrapper when you’re a Phase 2 business.
We evolve your brand so it looks like it belongs alongside your competitors - not trailing behind them. Logo, colours, typography, guidelines - everything refined to match the professional business you’ve become.
Professional Messaging
Your website should position you as the obvious choice, not just another option.
We craft messaging that sounds like a market leader - authoritative, clear, and conversion-focused. Every page works to move visitors from “just looking”..........
Conversion-Focused Website
A website that converts visitors into customers - not just sits there looking pretty.
Mobile-first, professionally structured, with the functionality you need to run your business. Built on Wix so you own it, control it, and never need to beg a developer for basic updates.
SEO Fundamentals
Your competitors are getting found. You should be too.
We handle the technical setup, keyword research, and onpage optimisation that gets you competing with established players in search results. Because a professional website that nobody can find is just expensive decoration.
Getting you to Phase 2
Moving to Phase 2 isn't just about a new website – it's about aligning your brand, messaging, functionality, and visibility. Here's what we focus on.
Brand Evolution
Stop looking like a Phase 1 bootstrapper when you're Phase 2.
We evolve your brand so it belongs alongside competitors - not trailing behind. Logo, colours, typography, guidelines - everything refined to match the business you've become.
Professional Messaging
Position yourself as the obvious choice, not just another option.
We craft messaging that sounds like a market leader - authoritative, clear, and conversion-focused. Every page works to move visitors from "just looking" to genuinely interested.
Conversion-Focused Website
A website that converts visitors to customers - not just looks pretty.
Mobile-first, professionally structured, with the functionality you need to run your business. Built on Wix so you own it, control it, and never need to beg a developer for updates.
SEO Fundamentals
Your competitors are getting found. You should be too.
We handle technical setup, keyword research, and on-page optimisation that gets you competing in search. A website nobody can find is just expensive decoration.
Investment Tiers
Talk to Ryan
Perfect for businesses with some branding in place, who just need clean, professional execution.
Essentials
from £2,500
5 core page website
(Home, About, Services, Contact, Blog)
Mobile-responsive Wix build
Basic SEO setup & Google integration
Contact forms & Maps integration
Logo retouch (if required)
3-4 week delivery
Most clients choose this option. It’s the sweet spot for Phase 2 businesses ready to benchmark against competitors.
Professional
from £4,500
For businesses ready to compete professionally with strategic positioning and complete web presence.
Everything in Essentials, PLUS:
Up to 10 page website
Brand evolution (new logo concepts)
6-page brand style guide
Homepage rewrite and inner page content retouch for conversion optimisation
Advanced functionality included: booking, e-commerce (if required)
Keyword research and SEO optimisation
Social media integration & Analytics setup
4-5 week delivery
Perfect for businesses establishing systems for scale. You get everything to compete at the highest.
Scale
from £14,500
For businesses preparing for significant growth who want comprehensive positioning and ongoing momentum.
Everything in Professional, PLUS:
Up to 15 page website
Complete brand strategy and identity
Strategic content architecture across entire site
Advanced functionality + custom integrations
Sales enablement assets: Pitch deck + lead magnet or brochure
Comprehensive SEO Fundamentals
2 months post-launch support
10-12 week delivery
What happens when
you say yes?
01
You book a call
Tell us about your business and preferred package
02
We confirm fit
We'll ensure we're the right fit and create your proposal
03
Onboarding brief
We dig into your business, goals and audience
04
We build
Your brand and site take shape with regular check-ins
05
You launch
Your new Phase 2 site goes live, ready to work for you
Case Studies
.jpg)
Franchise Foundations - Ready to Scale
Bespoke Foil Company
Read about how Bespoke Foil Company transformed a scattered, product-heavy operation into a focused, scalable brand built for franchise growth.
Read Case Study
_edited.jpg)
Misaligned Luxury to Premium Adventure
Tsala Trails
Read about how Tsala Trails moved away from misaligned "luxury" positioning to find their true market as Southern Africa's premium walking safari specialists.
Read Case Study
Trade Contractor to Commercial Specialist
Kilmal
Read about how Kilmal bridged the gap between the perception of their brand, positioning them as commercial property specialists rather than just contractors.
Read Case Study
Amateur Site to International Authority
Ask Sonia
Read about how Ask Sonia transformed from hours of manual admin and LinkedIn-dependent leads into an automated, internationally-reaching training business.
Read Case Study
Skipping Bootstrap – Straight to Phase 2
Oedipus Private Ventures
Read about how Oedipus Private Ventures skipped the bootstrap phase entirely, investing properly from day one to build a sophisticated digital presence.
Read Case Study
From Phase 1 DIY to Market Leader
Ecogen Partners
Read about how Ecogen Partners evolved from a DIY website undermining their expertise into the market-leading position in renewable energy recruitment.
Read Case Study
Basic to Brilliant – New Age Recruitment
Adamantine Recruitment
Read about how Adamantine Recruitment transformed a DIY website into a modern, personality-driven platform that reflects their approach to tech and sales recruitment.
Read Case Study
“Ryan doesn't just design websites – he builds systems that let you scale. We went from operational chaos with hundreds of products to a streamlined £500K+ business ready for franchise expansion. The rebrand gave us the positioning we needed to get to Phase 2, and we're already prepping for Phase 3.”
Ashley Eccleston, Bespoke Foil Company